Bell Let's Talk

January 28th is Bell Let’s Talk Day; this is a day to discuss mental health, provide support to those who need it, and continue to work towards ending the stigma around mental health.

According to a Nielsen Consumer Insights Survey, 84 percent of Canadians are now comfortable discussing mental health compared to 42 percent in 2012. While this is a positive increase, we need to continue working towards ending the stigma altogether – because as we know, 1 in 5 Canadians will experience a mental health problem or illness in any given year.

Mental health is a particularly prevalent struggle among workers in construction. This silent epidemic is an issue in our male-dominated industry because there still remains a perception that men should be tough and are therefore less likely to speak out about their feelings.

NorLand is committed to providing the best possible support to our employees. There are two components to this support; the first resource is the FSEAP. This is a 24/7/365 anonymous phone line employees can contact for a variety of mental health and personal issues. The company never receives any info on who uses the plan. The second resource is available to employees on NorLand’s benefit plan; this provides eligible employees with an annual maximum for Psychologist coverage of $3000 per year.

Throughout the COVID-19 pandemic, the number of people struggling with mental health – and the severity of people’s challenges – have increased due to self-isolation and the overall stress of a global pandemic. Whether it be job-loss or simply the inability to engage in the human interaction our species needs, everyone is feeling the impact of this pandemic. 

So, this year more than ever, every contribution helps. On Thursday, Bell will donate 5 cents towards mental health initiatives in Canada for every text, call, tweet, or TikTok video containing the #BellLetsTalk hashtag. This also includes every use of Snapchat’s BellLetsTalk filter and Facebook’s BellLetsTalk frame. Let’s work together to end the stigma! #BellLetsTalk

If you or someone you know is experiencing suicidal thoughts, the Canada Suicide Prevention Service is available 24/7 at 1-833-456-4566.